Lessons from the bleeding edge

Interesting insights into the importance of listening to, developing with and learning from your audience.

Trials and iterations:

The Globe and Mail tries to balance reinvention and familiarity in its new app

The Canadian newspaper’s new iOS app tried to embrace mobile as a unique platform. Users hated it. Now the company is trying to respond to user feedback while embracing a new digital strategy.

Read the article on the Nieman Labs site

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